Rest of World
|Africa Reporter
New York, New York, US
Summary
Provided in-depth market intelligence and expanded journalistic coverage of Africa's tech ecosystem for Rest of World, driving brand growth and event initiatives.
Highlights
Produced critical market intelligence reports on Africa's tech ecosystem, focusing on big tech, venture capital, and grassroots innovation to inform global audiences.
Expanded journalistic coverage into 5+ new markets by strategically sourcing local partners and building a robust network of journalists.
Drove significant brand growth through the development of compelling explainer content, targeted audience acquisition strategies, and impactful market entry campaigns.
Managed key African event initiatives, including orchestrating partnerships, negotiating vendor contracts, and curating investor-focused guest lists to enhance engagement.